work with me

💰 $6,000 – $12,000
⏱️ 6–8 weeks

Best For

• Sport organizations

• Nonprofits

• Membership organizations

• Teams with reactive or inconsistent communications

Problem It Solves

“We don’t have a clear communications strategy or consistent messaging.”

What’s Included

Discovery & Audit

• Communications audit (website, social, newsletters, media)

• Review of existing messaging and materials

• Stakeholder interviews (leadership + key staff)

Strategy Development

• Messaging framework (mission, priorities, key narratives)

• Audience segmentation

• Communications goals aligned to organizational priorities

Planning Tools

• 6–12 month communications roadmap

• Content planning system

• Channel strategy (social, media, internal)

Deliverables

• Communications Strategy Document

• Messaging Pillars & Narrative Framework

• Audience & Stakeholder Map

• Annual Communications Plan

• Implementation Roadmap

Outcome

• Clear, aligned messaging across the organization

• Structured communications planning (no more reactive scrambling)

• Stronger stakeholder engagement and visibility

💰 $5,000 – $10,000
⏱️ 4–6 weeks

Best For

• Federated sport organizations

• Nonprofits with boards

• Membership organizations

• Organizations going through change or growth

Problem It Solves

“Our board, leadership, and stakeholders aren’t aligned in how we communicate.”

What’s Included

Governance Review

• Review of board and leadership communications

• Analysis of stakeholder communication touchpoints

Messaging Alignment

• Stakeholder messaging framework

• Governance communication structure

• Guidance for key announcements and decisions

Tools & Templates

• Board communication guidelines

• Messaging templates for leadership

• Stakeholder engagement recommendations

Deliverables

• Governance Communications Framework

• Stakeholder Messaging Matrix

• Board & Leadership Communication Guidelines

• Communication Templates (announcements, updates)

Outcome

• Clear and consistent leadership messaging

• Improved transparency and stakeholder trust

• Better alignment between governance and operations

💰 $4,000 – $8,000
⏱️ 4–6 weeks

Best For

• Nonprofits

• Sport organizations

• Funded programs

• Organizations needing to demonstrate impact

Problem It Solves

“Our reports don’t clearly communicate our impact or support funding.”

What’s Included

Narrative Development

• Report structure aligned to strategy and outcomes

• Key messaging and storytelling themes

Content Creation

• Program impact stories

• Leadership messaging

• Data translation into accessible insights

Collaboration

• Coordination with internal contributors

• Support for design and layout (if needed)

Deliverables

• Annual Report Narrative Structure

• Full Written Report Content

• Program Impact Stories

• Data Summaries & Messaging

Outcome

• Clear, compelling story of organizational impact

• Stronger engagement with stakeholders and funders

• More effective tool for funding and partnerships

💰 $5,000 – $10,000
⏱️ 4–6 weeks (pre-event) + optional event support

What It Is

A structured communications engagement that helps organizations plan, coordinate, and deliver event communications across all phases — from pre-event promotion to post-event storytelling.

Designed for sport organizations, nonprofits, and major events that want to move beyond ad hoc promotion to a clear, strategic communications approach.

Best For

• Provincial or national championships

• Awards events

• Tournaments and multi-day competitions

• Community or fundraising events

• High-visibility organizational initiatives

Problem It Solves

• Event communications feel reactive or last-minute

• Messaging is inconsistent across platforms and stakeholders

• Limited engagement before, during, or after the event

• No structured plan for storytelling or media outreach

• Missed opportunities to showcase impact and participants

What’s Included

1. Event Communications Audit & Planning

• Review of past event communications (if applicable)

• Identification of key audiences (participants, families, media, community)

• Definition of communications goals (awareness, participation, engagement, visibility)

2. Messaging & Story Framework

• Core event messaging (purpose, significance, key themes)

• Audience-specific messaging

• Storytelling angles (athletes, community, impact, milestones)

3. Integrated Communications Plan

A structured plan across three phases:

Pre-Event (4–6 weeks out)

• Promotion strategy

• Content themes and schedule

• Announcement and registration messaging

• Media outreach plan

During Event

• Live content strategy (social, results, highlights)

• Roles and responsibilities for communications execution

• Real-time storytelling approach

Post-Event

• Results and recap communications

• Impact storytelling (participants, outcomes, community)

• Stakeholder follow-up messaging

4. Content & Channel Strategy

• Social media content plan

• Website and email integration

• Media and PR approach

• Visual and storytelling guidance

5. Execution Tools

• Content calendar

• Messaging templates (posts, announcements, media pitches)

• Event communications checklist

• Roles and responsibilities framework

Deliverables

• Event Communications Strategy Document

• Messaging Framework & Story Themes

• Pre / During / Post Event Plan

• Content Calendar

• Media Outreach Messaging

• Execution Toolkit (templates + checklist)

Outcome

• Clear, coordinated communications across all event phases

• Increased engagement from participants and audiences

• Stronger visibility and storytelling around the event

• A repeatable communications framework for future events

Workshop & Facilitation Add-On

💰 +$1,500 – $3,500

Can be added to any package:

• Communications planning workshop

• Stakeholder alignment session

• Leadership messaging session