Who I Work With

Typical clients include:

  • Provincial and national sport organizations

  • Local sports clubs & associations

  • Nonprofits and community organizations

  • Membership-based organizations

  • Leadership teams navigating growth or change

Common situations:

  • New leadership seeking new messaging

  • Communications feel reactive or inconsistent

  • Messaging varies across leadership and programs

  • Stakeholders are unclear on priorities or direction

  • Reports and communications don’t reflect true impact

How I Can Help - services

Starter Engagement

Best for: Organizations that want quick clarity before committing to a larger engagement.

Investment: $300 – $1,200

  • A simple, affordable way to get started. These short, focused engagements are designed to give you immediate value while introducing how I work. Options include:

    • Communications audit (light)

    • Messaging review and feedback

    • 60–90 minute strategy session

    • Content or website review

Strategy & SYstems

Best for: Organizations experiencing growth, change, or misalignment.

Investment: $3,000 – $12,000 depending on scope

  • Build the foundation for clear, consistent, and effective communications. This is where we define how your organization communicates — internally and externally — and create systems your team can actually use. Typical engagements include:

    • Communications audits

    • Messaging frameworks

    • Governance and board communications

    • Strategic communications plans

    • Organizational resets or repositioning

Execution & Content

Best for: Organizations that need ongoing support or lack internal capacity to execute.

Investment: Project-based or monthly retainers ($2,000 – $6,000/month)

  • Turn strategy into consistent, high-quality output. I work alongside your team to produce and manage the communications that keep your organization visible, aligned, and credible. Typical engagements include:

    • Social and digital content systems

    • Website and newsletter content

    • Media and PR support

    • Program and athlete storytelling

    • Report and long-form content development

VIEW CASE STUDIES

Not Sure Where to Start?

Most clients begin with a short conversation to define the right entry point.

If you're unsure what you need, we’ll figure it out together.

Event & Program Communications

Best for: Events, launches, and high-visibility programs where execution matters.

Investment: $5,000 – $15,000 depending on scope and timeline

  • Own the communications around your most important moments. From planning through delivery, I support events and programs with clear messaging, coordinated content, and real-time execution. Typical engagements include:

    • Event communications strategy

    • Full communications coordination before, during, and after events

    • Script writing and run-of-show support

    • Media, content, and stakeholder communications

Fractional Leadership & Advisory

Best for: Organizations without a dedicated senior communications role.

Investment: $2,000 – $8,000/month

  • Bring senior-level communications support into your organization. I act as an embedded partner, helping leadership teams make better decisions, manage communications risk, and guide execution. Typical engagements include:

    • Ongoing strategic advisory

    • Leadership and board-level communications

    • Oversight of internal and external communications

    • Decision support during key moments or transitions

Workshops & Coaching

Best for: Teams that want to improve clarity, consistency, and confidence.

Investment: Starting at $1,500 per session

  • Build internal capacity and alignment. Practical, hands-on sessions designed to improve how your team communicates and works together. Typical engagements include:

    • Messaging and storytelling workshops

    • Team alignment sessions

    • Leadership coaching

    • Communications training for staff or athletes

How I worK (with I.D.E.A.S.)

IDENTIFY your organization’s values, stakeholders, and current communications

DEFINE the challenges, misalignments, and controllable elements to improve

EXECUTE clear frameworks for messaging, audiences, and planning

ACTIVATION practical tools and documents that can be implemented immediately

SUPPORT guidance to help your team apply the work effectively

How Engagements Work

Every project is scoped based on five factors:

  • Complexity

  • Scope

  • Visibility and risk

  • Timeline

  • Level of ownership require

Most engagements fall into one of the following ranges:

  • Foundational: $3K – $6K

  • Core: $6K – $12K

  • Integrated: $10K – $20K

  • Ongoing: $2K – $8K/month